About Marco Pannars
I am Marco Pannars, a performance marketing freelancer from Munich. I have worked in online marketing since 2014: I started with affiliate marketing, ran dropshipping alongside my studies from 2018, and today I focus on performance marketing. Since 2020 I have worked at Distorted People, today as Head of Performance Marketing. On the side I have worked on other online marketing projects.
Marco Pannars at a glance
| Topic | Detail |
|---|---|
| Name | Marco Pannars (Marco Pannars Consulting) |
| Role | Performance marketing freelancer in Munich |
| In online marketing | since 2014 |
| Current role | Head of Performance Marketing at Distorted People (with the company since 2020) |
| Own brand | Fokuskraft, a DTC brand |
Background
Getting started with affiliate marketing
My start in online marketing.
Dropshipping during business studies in Munich
From 2018 I ran a dropshipping business alongside my studies. The studies ran until 2020.
Distorted People: from intern to Head of Performance Marketing
I have worked at Distorted People since 2020. I started as an intern and am now Head of Performance Marketing there.
Performance marketing, side projects and freelancing
In parallel I did online and growth marketing for various side projects. Today I also support online shops as a performance marketing freelancer.
What I bring
Ad budgets
Experience with six-figure monthly budgets and seven-figure annual budgets, as well as with accounts starting from zero.
Channels
Meta ads (Facebook and Instagram), email marketing, and AI search visibility and SEO content for online shops.
Shopify and online shops
I work with ecommerce and DTC brands in any industry, mostly on Shopify.
Email marketing
I specialise in Omnisend and also work with Klaviyo.
My own brand: Fokuskraft
Fokuskraft is my own DTC brand. There I am responsible for SEO and the entire marketing strategy.
How I work
You talk directly to me, not to an account manager, and I do not hand your campaigns over to staff. I do the strategy, campaigns and ad creatives myself. I am based in Munich and work remotely, so I can support brands across Europe.
How I measure success is described on the page about Meta ads management. What I offer is in the overview of services. Whether an agency suits you better, I explain under Agency or freelancer?
You will find more about my background on LinkedIn.
Last updated
Get to know me in an intro call
In 20 minutes we talk, free of charge, about your shop and your goals. Prefer to write? Use the enquiry form.